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Sunday, August 9, 2015

Youtube Marketing: Getting Yourself Known in Entertainment



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Since February 14 2005, YouTube has help to shape and evolve many peoples lives. Its is used to not only entertain people but also to market and promotes one passions, dreams, products, etc. In the entrainment industry you have sublets such as music, film, television, fashion, and a few others. Within those, you have thousands of creative artists waiting to be heard and seen. When marketing a video, one should be sure it tells a story whether for entertainment or a deeper meaning.

These 9 tips provided by Mashable will help it appear in search results.

1) Partner With Youtube Celebrities - There may be known you-tubers, who won't mind helping you promote your business in exchange for discounts or freebies. This this helps direct their audience to you.

2) Link back to Your Website - Include your website information directing in the video or in the description box to drive traffic to your site.

3) Fill out your descriptions thoroughly - During the upload process, be sure to fill out all the fields and put as many relatable keywords in the tags information.

4) Be Clever - Take Time to advertise your business by using tactics that stand out.

5) Tell A Story - Using pictures and sound tell a story that captures your audience/target market.

6) Highlight Your Fans With Fan Videos - Repost your fans videos.

7) Single Out Customers - If consumers, fans, or clients, have questions regarding the video, be adventurous and respond back to them with another video.

8) Create a Video Landing Page - If you marketing B2B or B2C creating a landing page will help drive potential clients to your website creating traffic and also ranks your youtube video.

9) Maximize Youtube - Post videos often to keep your consumers engaged with your current trends.

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In music, artists can post their latest music videos, performances, and even videos that allow fans to see what they do behind the music. In film and television, one can post short movies, shows, mini-clips, and reels.  If your advertising a product or service, briefly show how it works and "why" customers should buy or use it. There are endless opportunities with YouTube.






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